How to Get More Clients as a Plumber
- James Drake
- Aug 9
- 1 min read
Updated: Aug 14
Quick Answer:
To get more plumbing clients, combine local SEO, targeted ads, referral incentives, and consistent follow-ups. Optimize your Google Business Profile, run location-specific online ads, and offer referral rewards to past customers. Consistent reviews and visible branding build trust and attract new leads.
1. Build a Strong Local Online Presence
Claim and fully optimize your Google Business Profile.
Use location-specific keywords like “Castle Rock emergency plumber.”
Post project updates and before-and-after photos regularly.
2. Leverage Paid Advertising Strategically
Run Google Local Services Ads to appear above organic results.
Use Facebook retargeting to stay visible to recent site visitors.
Focus ad spend on your most profitable services.
3. Turn Past Clients into Repeat Customers
Offer referral rewards (e.g., $50 credit for each new client they bring).
Set reminders for seasonal maintenance emails (water heater flush, pipe checks).
4. Build Partnerships With Local Businesses
Partner with real estate agents, property managers, and contractors for referral work.
Sponsor community events to increase brand visibility.
5. Track and Refine Your Efforts to get more clients
Use call tracking to see which ads or partnerships bring the most jobs.
Double down on top-performing channels and cut underperformers.
Bottom Line:
More plumbing clients come from being visible where people are searching and building a system to stay top-of-mind. At Front Range Momentum, we help home service companies create predictable pipelines that bring in high-value local jobs without wasting ad spend.
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